iBook Launch: The Digital Table

We are excited to announce that this week nsquared launched our very first iBook, 'The Digital Table'. 'The Digital Table' is a beautiful, interactive and fully illustrated iBook taking a look at our changing relationship with technology, and what this means for our future.

There is no doubt about it, the world is changing rapidly. We now shop for groceries on our phones and find our books on our tablets.

Computing is only getting more and more personal. We can see it in our smart watches, our smart shoes and our smart fridges. This trend is creating a new need; a need for physical spaces to share and collaborate digitally. 

'The Digital Table' has been designed especially for iPad so it is most engaging iBook possible. Download your copy now!

Put Down Your Phones And Put Your Hands On The Table

 Image source: pazoo.com

Imagine you are sitting at a restaurant waiting for dinner, and your friend pulls out their phone. In fact, you probably do not need to imagine this as it is a daily occurrence for many of us every single day. This can be endlessly frustrating as not only does it break the flow of conversation but it also builds a barrier between the two of you as they quickly become distracted; one notification leading to another. Just like this image from How I Met Your Mother checking Barney's Facebook then needing to check Barney's Instagram. This is true of restaurants; lobbies, schools, libraries, museums and in almost every public space we suffer the same frustrating behaviours. This is the digital age however and more than ever we do expect digital answers.

A table has, and always will be, the natural place for meetings. We sit ourselves around one to chat, to eat, to socialise.

The DIGITABLE is a tool to help enrich these interactions. Instead of pulling out our phones, breaking conversations and isolating people, a communal screen in the centre of table makes technology a social activity.

nsquared attractor is the app developed for 360 degree, multi-user ad hoc interaction. With context-relevant content floating around ready to be engage with, it is a tool to help bring people to a table to interact with digital content collaboratively and socially. Whether to search through  information as the conversation progresses, to watch videos of nearby attractions or browse content in a retail or education space, nsquared attractor is the simple-to-use, sleek application that puts peoples phones back in their pocket and gets them talking again.

Check out the latest video on nsquared attractor below!

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